Warburg provides a full array of services ranging from pre-acquisition and development analysis, to on site marketing by its experienced team of agents and specialists. These services include the following:
Analysis of proposed acquisition and
development plans
Warburg's activities start at the beginning, often before a property is acquired or built. We assist owners and developers in analyzing a proposed acquisition in terms of best and highest use, prepare a comprehensive market survey, work with architects to recommend and prepare proposed layouts, unit distribution and amenities, and prepare schedules detailing sales and rental pricing.
Condominium and Cooperative Conversions
Owners of existing rental properties often convert their buildings to cooperative and condominium ownership. Investors often purchase blocks of unsold apartments in buildings that have already been converted. Warburg provides an extensive menu of services to owners and investors throughout the complex process of conversion, and post-conversion marketing. This includes preparing pricing, share allocations (or percentages of common interest), supporting counsel and others in preparing the offering plan (prospectus), marketing of unsold or vacant apartments (including the staffing of on site sales offices), advertising and public relations, contact with residents, and overall strategic planning.
Marketing and Sales
Warburg brings over a century of real estate experience to its role in managing the marketing of new and converted properties. Our services include budgeting and scheduling, property branding and logo design, preparation of marketing materials, advertising, public relations, market research to find target consumer, on-site sales, web design and support, design input for model apartments. Advertising expertise includes preparing photo shoots, virtual tours, brochures, direct mail, advertising and signage. Partnered with the developer Warburg continually works to customize and revise each marketing program for cost-effectiveness and maximum exposure.
For more information about Warburg Marketing Group and the services we provide, please contact Steven O. Goldschmidt.