Press Reports
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Brokerage Firm Refreshes Website to Highlight Social Media Capabilities
Warburg Realty Partnership, one of New York’s oldest and most respected residential brokerage firms, recently unveiled an updated website embracing an extensive array of social media capabilities. The refreshed www.warburgrealty.com reflects the firm’s increased commitment to social networking, acknowledging the exponential growth of the on-line community. “Real estate brokerage has always been about community building. Buyers and sellers rely on us to provide them with the most powerful and up-to-the minute tools,” said Frederick W. Peters, president of Warburg Realty. “Our website is crucial for both our clients and our agents. Our latest social media enhancements reinforce our position as a technology leader in the industry.” Visitors will continue to utilize the “My Warburg” functionality, where buyers and sellers are able to create a personalized log-in. The saved search criteria allows Warburg customers the ability to receive real-time updates as new properties come on the market, add shared notes with their agent, and compare properties that match their saved search criteria. Through “My Warburg,” sellers have access to detailed statistical and marketing information on their properties, including recent print and online initiatives and internet hits. Warburg’s site also contains simple and intuitive search functions including an interactive map, neighborhood breakdown, pricing and an entire list of additional criteria ranging from outdoor space to pet-friendly homes. On the property detail page, buyers can view interactive floor plans that bring the residences to life through photographs correlating to the room layout. Warburg’s site enables visitors to search for agents by name, specialty, or by one of the ten foreign languages spoken fluently by associates in the firm. The resources section is true to its name, and provides a deep mine on information on the process of buying or selling a home in New York City. The page outlines closing costs, a full glossary of terms customers often encounter, and a detailed explanation of the process step-by-step. There is a complete neighborhood guide to Manhattan and Brooklyn, as well as a high-tech mortgage calculator allowing visitors to compare different financial scenarios About This Broker
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